We look forward to engaging with the Adventure Tourism and Outdoor Learning practitioners, and recognise the value of the practitioner and academic communities coming together to engage in exchange and discourse.  With this in mind we have partnered with the Tourism Managament Institute to develop a one-day programme specifically focused on topics that are of relevance and importance to the practitioner community.


Latest Programme


08:45 – 09:30                    Arrivals and Registration

09:30 – 09:45                    Welcome

                                             Professor Steve Olivier, Provost, Deputy Vice-Chancellor, Deputy Principal

                                             Duncan McConchie, Director, Laggan Activity Centre

                                             Bettina Sizeland, Deputy Director for Tourism and Major Events,

                                             The Scottish Government

09:45 – 10:30                    Creating a global, sustainable and authentic adventure travel offering

                                              Bruce Poon Tip, Founder, & Brian Young, Managing Director, G Adventures


10:30 – 10:55                    Sustainability considerations for Adventure Tourism Activities

                                             Ben Morison The Founder, The Flip Flopi Expedition

10:55 – 11:20                    Coffee Break and Networking

11:20 – 11:50                    Practical Workshop: Implementing new ideas and innovation to your Adventure Tourism Business



11: 50 – 12:20                   Accident Investigation (An Inspector Calls)

                                             Frances Kelly - HSE Inspector for Adventure Activities

12:20 – 12:50                    You never sit in the shade of the tree you plant...

                                              Ben Mardall, Manager, The Helix, home of the Kelpies, Falkirk Community Trust

                                              Chairman, Wild Scotland


12.50 - 13:45                     Lunch and Networking  


13:45 – 14:00                    Adventure Tourism CPD Initiatives


                                               Steve Taylor, ATRA

14:00 – 14:30                    The Perception of Risk During Participation in Adventure Type Activities

                                                Professor Simeon Davies, University of the Western Cape, South Africa


14:30 – 15:30                    Practical Skills Workshops

                                             Workshop 1 – Inclusion of People with Disabilities in Adventure Activities

                                                 John Crosbie

                                                 Associate Lecturer at University of Derby and Chair, Institute for Outdoor Learning


                                        Workshop 2 – Developing Your Adventure Tourism Business

                                                Emily Moore, Head of Strategic Partnerships, VisitBritain

                                                Denise Hill, Head of Engagement, VisitScotland

                                                Amy Sutherland, Assistant Trade Marketing Executive, VisitScotland

Workshop 3 –                Marketing Your Adventure Tourism Business

                                             Stevie Christie  – Wilderness Scotland

15:30 – 16:15                    Looking to the Future - UK and Scotland Strategy for Adventure Tourism Sector

                                             Emily Moore, Head of Strategic Partnerships, VisitBritain

                                             James Stuart, Convener, Loch Lomond & The Trossachs National Park Authority

16:15                                   Conference Close


18:30                                   Welcome Get Together and BBQ Sponsored by VisitScotland

Practitioners are more than welcome to extend their involvement and participate in the Academic Conference . Separate Registration for the Academic Conference is available.

© 2019 by Global Association Partners

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IAC 2019 Hosts:

Laggan Outdoor

Gatehouse of Fleet

Castle Douglas